Advertising Influence
All contributors in Advertising Influence
By: Lisa Rufle
How can a beauty corporation, a pain relief drug or a weight loss company sell their products while claiming we don't need them? By using reverse marketing! more...
Advertisement has became a sophisticated craft. Ads tap into cultural values to tap into consumer wallets. more...
Ikea is a global phenomenon, but its success reveals western society's desire to consume trends and short-term products. more...
The playboy bunny has captured the adoration and exaltation of today's youth. One can find the icon on the back's of cars, shirts, key chains, and now on junior sizes. more...
Marketing Advertising and Branding
By: Beth Lane
A brief look at advertising strategies and how repeated exposure to product branding reduces general life satisfaction. more...
All contributing articles in Advertising Influence (general)
